Looking to hire 2 SEOs to start as soon as convenient This is a fully remote position as well Responsibilities Develop advanced SEO strategy, including harnessing the insights of SEM, to meet immediate and long-term company goals.
Exhibit mastery of technical SEO topics surrounding crawling, indexation, and ranking signals, both on and off-site.
Analyze site authority, determine appropriate tactics to improve/enhance site authority that follow SEO best practices.
Identify technical SEO problems, utilize proper tools for research and discovery, and be able to provide recommendations and solutions.
Develop and implement effective local search tactics for Humana’s locally based business units.
Gather and analyze competitor intelligence.
Analyze and monitor site and page performance, extract insights, identify relevant trends and provide well-developed, proactive recommendations to exceed overall business search marketing goals and objectives.
Provide on-page optimization including keyword generation, page titles, and Meta descriptions.
Make content recommendations that align with customers and desired customer experiences that assist in reaching the search addressable audience across the Learn, Shop, and Choose search activities.
Communicate SEO strategies and goals and collaborate with internal teams, including designers, content strategists and writers, and product owners.
Create and deliver training on SEO concepts and tools.
Drive implementation of emerging and advanced SEO tactics.
Qualifications Must have 2-4 years of experience managing/configuring an onsite search tool (Coveo, Salesforce, etc.) Minimum of 4 years enterprise-level SEO experience Demonstrated knowledge of CMS platforms (SiteCore, Salesforce Commerce Cloud, Adobe Experience Manager, etc.) Ability to build recommendations and insights powered by data Strong communication and presentation skills – spoken, written, and visual – for internal creative and technical teams as well as executives Advanced knowledge of Excel and PowerPoint and the ability to visualize data and concepts effectively