The Senior Campaign Operations Manager (SRCOM) is responsible for the daily operation of his/her account teams, acting as the quarterback to ensure the timely and quality delivery of various solutions such as email campaigns, mobile/SMS programs, and custom web pages and preference centers, to name a few.
The SRCOM is the primary daily client contact as it pertains to the delivery of marketing solutions and manages the timelines and deliverables across internal cross functional teams.
Work directly with clients on tactical campaign tasks and be responsible for many operational aspects of your accounts.
The SRCOM will also work directly with the market specific account management team within Acxiom to align and manage client objectives and level of service expectations across other contracted services on the account.
Duties and Responsibilities – The SRCOM is responsible for the following tasks: Serve as primary liaison with client Marketing Segment Managers, Decision Management, and Risk to develop sound Business Requirements and work through the business needs to ensure successful project completion Provide consultative support to client business partners in reviewing requirements, offering suggestions, and answering inquiries Coordinate requirements and shepherd implementation across multiple technical vendors and client internal technology teams Work with Acxiom Operations team to support successful campaign execution Manage campaign schedules and timelines.
Monitor the day-to-day delivery of marketing services including email campaigns, data exports, campaign summary reports, web lead capture, etc.
Facilitate recurring status calls with client teams.
Research and escalate technical and platform related issues that impact our ability to deliver services to the client.
Own the scoping and implementation of new client startups as well as project management of new implementations.
Work independently, with strong follow-through, capable of owning and leading projects from end-to-end Skills / Competencies: Bachelor’s Degree.
Minimum of 5 years of applicable work experience.
Strong verbal and written communication and presentation skills, with both internal colleagues and external clients Technical literacy with ability to explain technical information and concepts to non-technical audiences Extremely proactive, highly organized, with proven ability to manage multiple tasks.
Ability to work seamlessly cross-geography and multi-functionally within an organization to accomplish objectives Ability to prioritize and focus, with strict attention to detail.
Thorough understanding of and/or interest in marketing.
Sound knowledge of MS Office, specifically Word, Excel, and PowerPoint.
Sound knowledge of database structure Great team player, know when to lead and when to follow.
Extended workday hours may be required to complete deliverables Flexibility for multitasking on many occasions Acumen working in a technical environment to solve business-related problems Familiarity/expertise with SQL and Campaign Management