Position: Sr. Manager, Web Merchandise – 267
Department: E-Commerce
Reports to: Director, Web Merchandise
Direct Reports: Yes
FLSA Status: Exempt
Location: 3880 N Mission Los Angeles, CA 90031
Job Purpose:
The Sr. Web Merchandise Manager will be responsible for developing and implementing a merchandising strategy to drive sales, grow the brand online, and create an engaging online shopping experience for Forever 21 customers.
Deliverables:
- Audit web and sales metrics for merchandising opportunities, sell throughs, sold out products, top performers, etc.; communicate results to the Web Merchandise team
- Lead the Web Merchandise team and oversee all web merchandise and direction for E-Commerce through seasonal trend and product assortment planning
- Collaborate with the Creative Director and Lead Stylist on campaign directives
- Create and continuously improve the E-Commerce platform to improve customer shopping experiences
- Supervise the process of creating, developing, and presenting content for photo shoots and the website
- Lead seasonal assortment strategies based on historical data, trend analysis, and consumer research
- Plan and manage yearly campaign calendar while coordinating and executing all web collection launches
- Build and create alignment across all functional partners (Marketing, Design, Planning, and Buying)
- Build and supervise team of Web Merchandisers and oversee merchandising of campaigns and promotions; mentor and coach junior members of the Web Merchandise team
- Accountable for inventory management which includes being responsible for KPIs (sell through, gross margin, sales, inventory, etc.); analyze and track KPIs to inform strategic decision-making
Knowledge, Skills, and Qualifications:
- Must have a Bachelor’s Degree and/or fashion background, with at least 8 years of Merchandising or Styling experience; must have 3-5 years of experience in E-Commerce Merchandising
- Prior management experience required
- A fashion background and strong knowledge of textiles a plus
- Must have a creative eye for styling and flair for upcoming trends
- Highly organized and detail-oriented team player able to work quickly and efficiently, while balancing many projects, in a fast-paced environment
- Excellent verbal and written communication skills to communicate with technical and non-technical audiences from all levels of the organization
- Willing and able to lift and carry up to 10 lbs., perform frequent repetitive finger, hand and wrist motions, as well as bending, stooping, reaching, squatting, kneeling, pushing, and pulling
About Forever 21:
FOREVER 21, is an American fast fashion retailer headquartered in Los Angeles, California. Originally known as Fashion 21, the first store was founded in Los Angeles on April 16, 1984. Forever 21 is known for its trendy offerings and low pricing. The company offers fashion for women, men, and children, fashion accessories, shoes, beauty products, and home goods.
Forever 21 continues to be a fashion industry leader with a mission to make the latest trends accessible to all. F21 persists on staying ahead of innovation and providing styles and fit that our customers love. While reinventing for now and beyond, we’re seeking passionate and creative new family members to join us on this adventure! F21 continues to operate E-commerce and 450 locations across the U.S. along with maintaining a strong brand DNA with consumers and within the fashion industry.
In February 2020, Forever 21 came under new ownership made up of Simon Property Group, Brookfield Property Partners, and Authentic Brands Group. Under this new ownership F21 has the financial strength and long term view that will prepare us for the future, while continuing to set the same high standards as it always has. Join our team and learn the inner sanctum of the global fashion industry, while we build the new Forever 21!