The Meta Reality Labs group brings together world-class experts to develop and ship groundbreaking products at the intersection of hardware, software and content.
We are building tools and experiences that make people feel closer together in Augmented Reality (AR) and Virtual Reality (VR).
We’re looking for a thought leader and career media investment powerhouse to join our world-class in-house Media Team.
The Reality Labs Global Media team (part of Meta Reality Labs’ Global Marketing Communications Organization) is in the process of scaling significantly as we continue to expand our marketing efforts across our product portfolio, and engage more meaningfully with both our internal and external partners.
The Director of Reserve Channel Excellence will be part of the Media Leadership Team, and will be responsible for driving innovation and leading the investment strategy across our Reality Labs portfolio, serving as a thought leader on the media landscape and infusing deep channel expertise into our work.
Our ideal candidate will be an experienced, data-driven media leader, who proactively identifies risks and opportunities to improve and drive efficiencies throughout the funnel while moving business metrics forward for maximum impact.
They will excel in a fast-paced environment and be effective at establishing collaborative working relationships with various teams across disciplines and levels.
They will have the proven ability to build, support, and inspire a high-performing team to do the best work of their careers.Responsibilities:Define the Reserve Channel Media vision and metrics for successSteward your direct team’s development and career growthPartner with the Media leadership team on strategic portfolio/team wide initiatives that will up-level and deliver best-in-class outputs across the organizationIdentify next practices based on marketplace and business evolution (advanced T/V, personalization at scale, evolution of audio & brand identity, etc.)Serve as a credible expert internally to represent the Media Team in all Reserve channelsProvide ongoing Reserve Channel expertise to the Reality Labs Media Team and other cross functional partners across the organization as neededPartner with Media Agency to lead thinking and push recommendations to encompass advanced learnings while achieving business objectivesConduct ongoing landscape assessments to identify new partners to testPartner with appropriate stakeholders (agencies, Decision Science, Insights, Marketing counterparts, etc.) to influence testing of new capabilities (e.G.
Personalized Consumer Experience)Discover synergies between Reserve channels and other touchpoints (T/V, Digital Direct, Print, Audio, OOH, etc.) for greater impactDetermine effective reach & frequency levels, unit sizes/lengths, environment, viewability levels and device strategiesEstablish self as a thought-leader internally and across the industry through partnership with Agency counterparts and participation in industry organizations and eventsMinimum Qualifications:BA/BS degree15+ years of experience developing and leading media investment strategies for TV/Video/Cinema, Print, Audio and OOH and Strategic Partnerships with Leagues and Entertainment entities10+ years of demonstrated people leadership and experience coaching and developing team membersExperience with industry trends and innovation in media, tracking, analytics and researchExperience with consumer and cultural media trendsExperience managing agency partnersExperience with industry tools such as Kantar, MRI, comScore, NielsenExperience working in cross functional and complex organizations, collaborating with creative, research, measurement and marketing channels counterparts, where influence as well as direct responsibility matter in equal measureExperience prioritizing and ensuring key initiatives move forward, managing multiple priorities at the same time, and working with many different internal and external teamsExperience utilizing data and analytics to influence, define and drive short and long term goalsExperience thriving in a fast-past environment with agilityPreferred Qualifications:BA/BS degree15+ years of experience developing and leading media investment strategies for TV/Video/Cinema, Print, Audio and OOH and Strategic Partnerships with Leagues and Entertainment entities10+ years of demonstrated people leadership and experience coaching and developing team membersExperience with industry trends and innovation in media, tracking, analytics and researchExperience with consumer and cultural media trendsExperience managing agency partnersExperience with industry tools such as Kantar, MRI, comScore, NielsenExperience working in cross functional and complex organizations, collaborating with creative, research, measurement and marketing channels counterparts, where influence as well as direct responsibility matter in equal measureExperience prioritizing and ensuring key initiatives move forward, managing multiple priorities at the same time, and working with many different internal and external teamsExperience utilizing data and analytics to influence, define and drive short and long term goalsExperience thriving in a fast-past environment with agilityFacebook’s mission is to give people the power to build community and bring the world closer together.
Through our family of apps and services, we’re building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together.
Whether we’re creating new products or helping a small business expand its reach, people at Facebook are builders at heart.
Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways.
Together, we can help people build stronger communities we’re just getting started.Facebook is proud to be an Equal Opportunity and Affirmative Action employer.
We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.Facebook is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process.
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