Director of Marketing to support our Marketing Department . In this role you will have the opportunity to perform the following responsibilities:
- Design and implement comprehensive marketing strategies to create awareness of the company’s business activities.
- Supervise the department and provide guidance and feedback to other marketing professionals.
- Produce ideas for promotional events or activities and organize them efficiently.
- Plan and execute campaigns for corporate promotion, launching of new campaigns etc.
- Monitor progress and submit performance reports.
- Responsible for producing valuable content for the company’s online presence, editorial design and organizing the company’s publications.
- Conduct general market research to keep abreast of trends and competitor’s marketing movements.
- Control budgets and allocate resources amongst projects.
- Bring a team-oriented and positive attitude to our Downtown Los Angeles office.
Your Skills:
- Proven experience as Marketing Director.
- Minimum 7 years of experience in digital marketing and social media.
- Excellent leadership and organizing skills.
- Analytical and a creative thinker.
- Exquisite communication and interpersonal skills.
- Up to speed with current and online marketing techniques and best practices.
- Thorough knowledge of web analytics (Google Analytics, WebTrends etc.) and Google Adwords.
- Professional chartered marketer (CIM) is a plus.
- BS/BA in business administration, marketing, and communications or relevant field.
Job Requirements:
- Execute all marketing campaigns (SEO)
- Translate marketing strategies and plans into marketing activities/campaigns
- Execute integrated marketing programs that align to marketing strategy
- Provide creative direction for marketing asset development for marketing campaigns
- Develop annual marketing plans and written marketing materials
- Analyze competitive digital marketing strategies
- Optimize online marketing campaigns/activity
- Manage a marketing strategy team
- Formulate product sales and marketing strategies
- Track results of marketing efforts across all marketing mediums
- Understand specific product marketing strategies
- Develop and implement marketing concepts for direct marketing efforts
- Execute company’s event marketing strategy
- Ensuring strategic marketing plan and brand development
- Oversee all direct marketing communications
- Ensure marketing sales goals and campaigns
- Develop media strategy for activating all marketing campaigns
- Fulfill sales and marketing initiatives
- Manage marketing promotions and campaigns
- Design a quarterly marketing schedule of specific marketing events