Franchise Development Marketing Manager

RockBox Fitness is the fastest-growing boxing, kickboxing, and functional training boutique fitness franchise.

We know traditional workouts are boring and don’t always give you results.

We believe you deserve to find a personalized fitness approach that helps you crush your goals
– and actually have FUN in the process.

Specializing in providing unique workouts within a supportive, community atmosphere, RockBox has grown to over 30 studios in 15 states.

Take a moment to meet the RockBox Home Office team Located in Huntersville, North Carolina, each of our Rockbox team members are bright and energetic professionals that bring loads of talent to the table to support the success of our Franchisees throughout the lifetime of their business.

https://vimeo.com/560444758 Are you ready to ROCK?

About the Role: RockBox Fitness is currently seeking a Franchise Development Marketing Manager that will work closely with the marketing department to determine unique ways to spread awareness about RockBox Fitness and drive franchise studio sales.

This role will help determine market trends and identify target audiences to establish a direction for each campaign.

The Franchise Development Marketing Manager will also create and optimize email communications, advertisements, digital content, and sales tools to increase top of the funnel franchise owner prospects.

Essential Duties and Responsibilities: Design, create and optimize all digital advertisements in order to increase the number of franchise owner prospects Determine ideal market segmentation, channels, and placements prior to campaign launch Create campaign timelines, content cadence, and creative strategy to increase lead generation for Franchise Development Execute campaigns effectively, on schedule, and within budget Monitor all outlets and resources for campaign impact and progress
– pull associated reporting and results to evaluate the success of campaigns Stay updated on all market insights, advertising techniques, and offerings to optimize marketing tactics for Franchise Development Optimize landing page content for sales conversions and prospect submissions Create and implement strong email communications for lead nurture and re-engagement campaigns Skills: Very strong communication and written skills Excellent project management skills Campaign Management Advertising Lead Generation Copywriting Collaborative worker with a strong, independent initiative and worth ethic Education and Experience: Bachelor’s in Marketing, Advertising, or related field
– preferred 2 years of lead generating campaign execution 1 years of paid advertising experience (Facebook, Instagram, Google, LinkedIn) Experience overseeing simultaneous marketing campaigns and tactics Experience in implementing demand generation and/or lead generation tactics to optimize sales conversion
– for all levels of the sales funnel Data management, reporting, and presentation of campaign results Strong experience with building campaigns using a wide range of sales-related tools, research, and writing Build and optimization of lead nurturing workflows
– from submission to sales connection Why Join RockBox Home Office?: Did you see our home office video and job description?

If you were nodding and smiling and shouting “YES” then ROCKBOX Fitness might just be the place for you.

We offer a competitive salary along with exceptional benefits & perks such as: Paid time off Paid Holidays Healthcare Benefits: Medical, Dental, and Vision Paid Maternity/Parental Leave Team workout Free workouts at the corporate studio Fitness casual dress code Passionate collaborative work environment Participate in team-building events

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