Position: Email Marketing Managern nLocation: Los Angeles or Remoten nAbout Us: GEM (dailygem.co) is a consumer science company revolutionizing daily nourishment with thoughtfully designed products.
We’re building a brand committed to simplifying daily health habits with clean, real products starting with the first-ever whole food vitamin.n nSince our launch in October 2018, our community has grown to thousands of people across the United States who believe in nourishing differently.
We’re seeking a person who is excited about our mission and wants to help our team build a movement around accessible nutrition and sustainability.n nRole Summary: GEM is looking for an Email Marketing Manager to help plan, develop, execute and report on email campaigns.
We are looking for a candidate with experience in developing and owning both acquisition and loyalty email programs.
Working on the Marketing team, you will partner closely with product, design, and marketing to create long-term value for our members through consistent communications development and lifecycle behavior analysis.n nIn this role, you’ll be responsible for both long-term retention strategies that increase participation and upsell as well as identifying opportunities for acquisition, re-engagement and preventing churn.
You’ll be 100% focused on delivering meaningful experiences for some of our most invested customers.n nWho You Are:n n You are curious and cultivate a test-and-learn mindset You’re comfortable diving deep into data and look to it first to help drive marketing initiatives and uncover insights You are efficient.
You move fast while paying attention to detail, and you are a “maker” by nature You are a strong verbal and written communicator with impeccable cross-functional relationships skills You are an excellent project manager and can keep things moving while still achieving forward-looking goals You are humble.
You know how to ask the right questions and how to give and receive feedback You thrive in a fast-paced, small company environment, under pressure and working toward aggressive timelines You feel connected to GEM’s mission and desire to be part of a small but mighty team where you can see and feel the impact of your work You believe the customer is at the heart & soul of what we don What You’ll Do:n n Analyze performance across: Klaviyo, Google Analytics, and Looker and develop recommendations to drive increased purchase behavior Develop and maintain audience segmentation and reporting Spearhead and prioritize all email marketing initiatives including lead generation, conversion rate optimization, template design, A/B testing, dynamic content, personalization, deliverability, monitoring, and troubleshooting Continually test and learn across all audiences.
Demonstrated experience running and executing highly segmented and complex email campaigns with attention to KPIs of: increased open rate, increased CTR, and increased CVR.
Collaborate across teams and lead iteration experience.
Roll up your sleeves to lead projects and motivate others Continually prioritize and project manage your initiatives.
Execute on multiple projects with high complexity and ambiguity Lead and contribute to post-mortem reporting of email campaigns and testing, including pulling reports, delivering insights, and making recommendations for optimizations.
Constant iterations across all email lists: growth, acquisition, referral, loyalty, upsell.
n Qualifications:n n Expert with Klaviyo, Shopify, and Recharge 4-6 years of email marketing experience with at least 2 years of SMS experience Can execute campaigns from end-to-end including setting up email campaigns in 3rd party tools, defining automation logic & building segments, basic HTML (bonus for more html experience), and result analysis.n Benefits at GEM:n n Medical (base plan is 100% covered by GEM), dental and vision insurance plans and free membership to One Medical 401k Remote Work Friendly Flexible PTO policy Complimentary GEM subscription and discounts for friends and family Monthly Lunch and Learns, Monthly Happy Hours and Quarterly team building off-sites (when permitted) A collaborative and passionate team invested in your professional and personal growthn n Daily GEM is committed to creating a diverse environment and is proud to be an equal opportunity employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
This policy applies to all aspects of employment, including hiring, promotion, demotion, compensation, training, working conditions, transfer, job assignment, benefits, layoff, and termination.n nPowered by JazzHRn nSqVn01pRQL