PPC Media Buyer with extensive knowledge of PPC (Pay Per Click) Advertising.
You will be responsible for keyword and ad creation along with competitive analysis.
You should have at least 4 years of experience with PPC and be detail oriented.
Responsibilities: * Research and harvest keyword lists, create ads, build negative keyword lists, create campaign grouping(s), create campaigns based on day parting, geo targeting, device segmentation, etc.
* Build and manage campaigns with 20+ networks such as Bing, Adwords, Bidvertise, Advertise.Com, Outbrain, Nativo, Google etc.
* Take ownership of the initial strategy, account & Amp; campaign(s) set-up, daily maintenance and optimization, and provide detailed reporting, applying critical thinking and take actionable insight.
* Take Responsibility to balance KPIs along with volume * Take ownership and be at the ready to explain questions pertaining to the status of the advertising campaign on each network Requirements: * At least 4 years of PPC experience.
* Automotive experience a plus* Google Adwords certification is preferred.
* Knowledge of competition analysis services like SEM Rush * A passion for beating your competitors.
* Knowledge of Ad and keyword best practices * Knowledge of behavioral and contextual marketing.
* Online keyword planner and research tools * Knowledge of remarketing strategies * Knowledge of efficient keyword grouping, negative keywords, broad match vs exact match, etc.
* Technical aspects of HTML, pixel placement, URL structures Compensation & Amp; Benefits: * Competitive salary * Health insurance with dental.