Healthcare Marketing Client Lead ($140K-$175K)Tap Native is the Web’s largest health focused native ad platform.
Tap Native seeks to hire a full time Healthcare Marketing Client Lead.
This individual we seek will guide and tutor existing hospital and health system clients on how to best use Tap Native’s content marketing platform to achieve their org’s specific marketing objectives.Typical demonstrations you’ll administer to 1 to 5 marketing heads from our hospital or healthcare clients.
Other client types you’ll be working with include local and regional medical groups, specialty physician offices, Lasik and cosmetic surgery providers etc.
As we onboard more hospital and healthcare system clients into adopting the Tap Native Consumer Health Marketing Platform, you will provide online demonstrations, teach tips and tricks on how to utilize its contextual targeting capabilities as well as provide examples of where Tap native ads can be seen on leading consumer health sites like Drugs.
com, Facty.
com, Sharecare.
com, Everydayhealth.
com etc.We are a fun, laid back but energetic group.
We work hard and growing fast.
We’re also transforming the native healthcare vertical by providing more relevant and higher quality ads for health and medical publishers and a better marketing platform for top tier healthcare product and service providers.
We are based in Ewing New Jersey, but this position can be remote from anywhere in the USA.
This job description is not intended to be all-inclusive.
Salary in the $140K-$175K range based on skills and experience.
We offer comprehensive benefits, including Health/Dental/Vision/Life Insurance, Bonus, Stock Options and a 401(k).Required Experience, Knowledge and Skills: 3-5 years of preforming direct or consultative digital marketing for a consumer-focused healthcare organization such as a hospital, health system, physicians’ group or similar.
3-5 years knowledge of search and display advertising, SEO, SEM, content style ads, native ads, text ads, ad optimization, landing page optimization, lead capture, bidding, building ads, AB testing, content creation and CPA optimization.
Understanding of healthcare service providers and how marketing costs relate to patient acquisition costs & margins.
Knowledge of ad platforms such as Google, Bing, Yahoo Gemini, Taboola etc.
Ability to recognize areas for product/process improvement and drive change within Tap Native.
Excellent written and oral communication skills.
Experience with Microsoft Office Suite (including Outlook, Word, Excel, and PowerPoint)Tap Native is growing fast, come grow with us!
Tap Native is an equal opportunity employer.
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