Company Overview
Callan Advertising is an independent, full-service ad agency with offices in L.A. and NYC. In business for over 30 years, we’re media experts with a focus on all aspects of entertainment marketing. Our roster of clients includes filmmakers, movie studios, premium TV networks, and streaming platforms.
Position
We’re seeking a Digital Campaign Manager for the Digital Media Department. You’ll join a seasoned group of strategy and media professionals working on Entertainment accounts.
Responsibilities
Contributing to overall campaign digital strategy under executive leadership
Managing all aspects of digital campaign planning/strategy, including:
- Managing internal research team to procure any necessary reporting/research (Comscore, Kantar)
- Communication with vendors
- With executive input, developing, writing, and sending RFPs
- Vetting returned plans and requesting revisions
- Negotiating rates, added value, and bonus placements
Presenting plans, strategies, findings, etc., in internal and potentially client-facing meetings
Oversee all aspects of digital campaign trafficking, including:
- Assembling specs sheets
- Managing communications with creative agency
- QA & Trafficking ads via Google Campaign Manager
- Confirming all placement launches
- Collecting screenshots and building presentation-ready decks
- Gathering reporting
- Managing makegoods with publishers, internal teams, and, potentially, client
Writing post-campaign findings, takeaways, and future recommendations reports
Requirements
2+ years of digital campaign management experience in a media or agency environment.
Strong Microsoft Office skills.
Ability to communicate effectively with all levels of management.
Organized and detail oriented, able to manage deadlines and time effectively.