Growth Marketing Lead

Job Description About ONE ONE is on a mission to help people live healthier financial lives. We’re doing this by creating simple solutions to help our customers save, spend, and grow their money – all in one place. The U.S. consumer today deserves better. Millions of Americans today can’t access credit, build savings or wealth, and are left to manage their financial lives through multiple disconnected apps. Almost a quarter of U.S. adults are unbanked or underbanked and roughly 80% of fintech users rely on multiple accounts to manage their finances. What makes us unique? We are backed by a preeminent fintech investor (Ribbit) and the world’s largest retailer (Walmart), maintain the speed and independence of a startup, and employ a strong (and growing) collection of world-class talent. There’s never been a better moment to build a business that helps people live healthier financial lives. Come build with us The Role Our Growth Marketing Lead will help define, execute, and measure a coherent, cross-channel growth strategy in order to drive profitable customer acquisition. Working closely with the digital and in-store channel teams, this role is responsible for developing and overseeing execution of channel strategies, measuring effectiveness and optimizing over time. This role requires a strong track record of driving profitable growth, best-in-class analytical capabilities, and deep knowledge of channels and media. This role is responsible for: Developing the strategy and supporting execution for multi-channel growth strategy. Ensuring there is the right measurement infrastructure in place to effectively measure the effectiveness of campaigns at channel and cross channel level. Measuring and optimizing campaigns including defining goals and KPIs, tracking performance, and adjusting plans where necessary. Leading MarTech efforts to ensure we are able to deploy and measure marketing efforts effectively. Ensuring there are clear plans in place to meet goals, providing commentary of results, and recommending changes to plans to enhance results. Working closely with cross-functional partners, and always with the customer experience in mind, to maximize the impact of marketing. You bring: 10 years of growth marketing experience with a track-record of driving profitable growth. Experience within financial services or fin-tech required. A proven ability to build and develop best-in-class growth marketing teams. Deep knowledge of digital and physical channels, familiar with the latest trends in media and implications for growth marketing. Thorough knowledge of media best practices including all forms of media planning and buying concepts and processes. Excellent MarTech capabilities and understanding of what’s needed for a modern growth marketing team. Strong horizontal and vertical analytical skills, able to translate data, performance, consumer, competitive, industryinto insights and action. Pay Transparency The estimated annual base salary for this position ranges from $225,000 to $240,000. Pay is generally based upon the level, complexity, responsibility, and job duties / requirements of the specific position. We then source candidates with the requisite skills, expertise, education, training, and experience. If you are selected for an interview, please feel welcome to speak to a Talent Partner about our compensation philosophy and other available benefits. Leveling Philosophy In order to thoughtfully scale the company and avoid downstream inequities, we’ve adopted a flat titling structure at ONE. Though we may occasionally post a role externally with a prefix such as “Senior” to reflect the external level of the position, we do not use prefixes in titles like that internally unless in a position which manages a team. Internal titles typically include your specific functional responsibility, such as engineering, product management or sales, and often include additional descriptors to ensure clarity of role and placement within our organization (i.e. “Engineer, Platform”, “Sales, Business Development” or “Manager, Talent”). Employees are paid commensurate with their experience and the internal level within ONE. What it’s like working ONE Our teams collaborate remotely and in our work spaces in New York and Sacramento. Competitive cash Benefits effective on day one Early access to a high potential, high growth fintech Generous stock option packages in an early-stage startup Remote friendly (anywhere in the US) and office friendly – you pick the schedule Flexible time off programs – vacation, sick, paid parental leave, and paid caregiver leave 401(k) plan with match Inclusion & Belonging To build technology and products that are used and loved by people and solve real-world problems, we need to build a team with many different perspectives and experiences. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, co

Related Post