Experience needed: 5+ Years Experience
Education: Bachelor’s
Build and manage a fully functional Marketing Division for the needs of 411 Locals and affiliated companies.
Responsible for demand and lead generation for all product and service lines for both digital and phone sales.
Continuously optimize the Cost per Lead (CPL), and Customer Acquisition Cost (CAC) to achieve maximum Lifetime Value (LTV) of accounts.
Uncover new market opportunities, improve the product/service offers.
Manages the approved Marketing Budgets