Job Description Summary:
The Social Media Supervisor contributes to the creation, management and activation of all social media and related strategy including but not limited to Organic Posting schedules, on brand content conceptualization, organization of grids, timelines, and schedules and oversees the execution of posting and community management for all brand channels.
Duties and Responsibilities: including but not limited to
- Drive great digital creative to allow for scalability across multiple platforms; these include reserved, programmatic, mobile and social media platforms.
- Oversee monthly social media content calendars, blog posts calendars, and email marketing calendars.
- Manage content creation, video/photoshoots, and sourcing to ensure all content exemplifies brand standards.
- Manages and schedules third party event photographers and videographers and serve as onsite contact managing all deliverables are met.
- Long lead assistance in planning for events and holidays to ensure prepared with marketing initiatives, special menus etc.
- Oversee influencer/content creation schedules and partnerships.
IN ADDITION TO THE AFOREMENTIONED ESSENTIAL JOB FUNCTIONS, THE POSITION WILL BE EVALUATED ON THE FOLLOWING LEADERSHIP QUALITIES:
- Accountability
- Development
- Working relationships
- Judgment
- Quality of work
- Health and safety
- Food hygiene
- Job skills knowledge
- Productivity
- Dependability
- Punctuality
- Adherence to Policy
- Verbal communication
- Attitude
- Appearance
- Teamwork
- Guest satisfaction
EDUCATION/REQUIREMENTS:
- High school diploma required
- Minimum of three to five (3-5) years of marketing management experience specifically in social media platforms & tools.
- Bachelor of Arts or Bachelor of Science degree in Marketing, Communications, or a related field.
- Proof of eligibility to work in the United States
- Valid Driver’s License
- 21+ years of age
- Possession of or the ability to possess all state/venue required work cards.
- Maintain a professional, neat and well-groomed appearance adhering to Company standards.
WORKING KNOWLEDGE REQUIREMENTS:
- Experience as a digital account supervisor/manager, digital marketing manager, or social community manager is preferred.
- Experience with Adobe Omniture Suite, Asana, TripleSeat, Facebook Business Manager and Google Analytics/DFA is a plus.
- Knowledge of online technology with particular focus in blogs, social networks (including but not limited to Facebook, Instagram and Twitter), mobile and other emerging platforms
- Working knowledge of SEO and SEM.
- Ad platforms for digital and social media marketing.
- Basic understanding of Microsoft Outlook, Excel, PowerPoint, and Word.
- Must possess strong typography skills and sense of space and layout.
- Excellent proofreading skills with attention to detail, especially while working under demanding deadline.
- Always seek out new techniques and skills to maintain cutting edge industry knowledge while immersing self in restaurant/hospitality culture and design/digital trends.
SKILLS:
- Must have good positive energy to make it through the day.
- Must be able to read the computer monitors.
- Must be able to print legibly for guests to read.
- Must be observant and quick to respond to various situations.
- Must be fluent in both written and spoken English language.
- Must be able to move quickly through work and set the pace in the office and/or venue.
- Must be able to sit and/or stand for extended periods of time.
- Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
- Small to Medium office environment.
- Personal desk space.
- Noise level in the work environment is usually moderate.
- Occasionally work in an environment that is subject to varying levels of noise, crowds and smoke, the severity of which depends upon Guest volume.
- Position is Monday through Friday and occasionally work on weekends and holidays with advance notice.