Wagstaff Media & Marketing is an integrated public relations and marketing agency devoted to the culinary, travel and wine and spirits industries.
We offer a comprehensive suite of communications, digital marketing, and branding services for our restaurant, hotel/resort, travel destination, wine and spirits, and hospitality lifestyle clients.
Wagstaff is committed to creating and maintaining a diverse, equitable, inclusive, and welcoming team.
We operate on the belief that we are stronger together.
At Wagstaff, you will be a part of an intrepid, transparent, genuine, and sharing culture where we strive to make things better for our team members, clients, and communities.
We are looking for a dynamic Social Media Account Manager to join our team of versatile storytellers and marketers who are professionally dedicated to their passions for food, wine, and travel.
RESPONSIBILITIES:
Offer client facing strategy development and execution
Lead client accounts and projects
Attend and lead client meetings, and actively participate in new business proposal development and presentations
Review and assist in research, reporting, list building, content creation, and content calendars
Develop and implement strategic direction for client accounts
Execute strategy in specialized areas such as social media community management, copywriting, influencer marketing, etc.
Comfortable working independently and as part of a multi-functional team, coordinating with team and junior staff on deliverables
As needed, coordinate (and attend) events on behalf of clients
Coordinate photo and video shoots
Execute and build paid social media strategies
REQUIREMENTS:
4-5 years of related experience with demonstrated success in a hospitality digital/social media marketing setting, agency experience is a plus
Excellent communication, copywriting, editing and presentation skills
Ability to work autonomously and with a team
Experience managing multi-layered projects and meeting deadlines
Manages time efficiently and effectively
Possesses creative and strategic outlook with an ability to execute
Highly knowledgeable in social media and branded content
Experience engaging with senior executives on strategy
Experience working with influencers at every stage of a campaign, from sourcing to contracting to creative and data-focused execution and reporting
Proficient in Microsoft Office Suite and other platforms such as Adobe to be able to communicate, report results, create tools and templates for client work
Adaptable, solution-oriented, and resourceful when tackling challenges and obstacles
Experience in paid social media boosting and advertising
Deep understanding of Facebook Business Suite, Instagram for Business and platforms such as Twitter, TikTok and YouTube for developing cohesive and strategic marketing campaigns
Overall understanding of marketing funnels
Experience analyzing data as it relates to campaign strategy
Experience with creative content curation and/or execution, working with creative teams, photographers and videographers
An overall passion for the hospitality lifestyle industries
– restaurants, travel/destinations/hotels, wine & spirits.
Must be able to communicate in a clear and professional manner
Wagstaff offers a nurturing work environment where creativity and professionalism are abundant, dynamic, and independent thinkers thrive, and intrepid work inspires.
Additionally, Wagstaff provides a variety of benefits and perks including medical, dental, vision, flexible-spending, and life insurance plans as well as 401(k) and matching, ample PTO, hospitality allowance, remoting capabilities and more.