Ref ID: 00322-0011878076
Classification: Digital Marketing Manager
Compensation: $65000.00 to $70000.00 yearly
Robert Half is working with a client who has a job opening for experienced, knowledgeable Digital Marketing Managers with intimate knowledge of the ins and outs of marketing strategy, analysis, and campaign execution. As the Digital Marketing Manager, you must be capable of making important decisions on a whim, completing the job, and working well with others — all while preserving the bottom line. This permanent employment opportunity is based in the Los Angeles, California area. We are seeking an accomplished Digital Marketing Manager with a demonstrated ability in expanding a brand’s reach while increasing its loyalty and awareness through targeted copywriting, art direction, and social media. This is a unique opportunity to play a vital role in enhancing a brand’s awareness in the Financial Services industry through leading digital improvement initiatives while also taking part in digital transformation efforts. We’re especially looking for people with a desire to make a significant impact in a leadership role and should have a customer-first mindset with experience improving the online customer experience. Don’t wait – submit an application today!
Your responsibilities in this role
– Aid product and operational teams to identify key opportunities to upgrade the customer journey & experience through SEO/SEM, email campaigns, social media, and display ads.
– Create, recommend, generate, and oversee long-term digital marketing campaigns; coupled with spearheading short-term advertising and marketing solutions
– Be able to execute on marketing copy as well as cody editing and proofreading.
– Run weekly reviews with key stakeholders, get budgetary sign off and report back on ROI
– Able to measure and analyze campaign performance
– Delegate take up of products/services through new channels to fall in line with business objectives
– Supply clear communications to the customer that are appropriate to their needs and life stage
– In addition to guiding a team of digital specialists, you will lead the digital strategy
Job Requirements:
- At least three years expereince in digital marketing.
- Smart multi-channel marketing and digital brand consistency
- Experience in optimization of landing pages & user funnels
- Experience in Adwords, social media campaigns, analytical tools (Google analytics, Webtrends, SEMRush, etc).
- Has distinguished achievements in evolving digital brands with strong ROI
- Experience in Content Management System (ideally WordPress) and working knowledge of HTML, CSS and some Drupal.
- Well-informed in SEO/SEM, PPC, Social Media, Email marketing, Digital Ad displays, Retargeting, CRM
The Creative Group (TCG), a Robert Half company, matches creative, digital, and marketing professionals with remote or on-site jobs on a freelance, project or direct-hire basis. Our experienced staffing professionals can promote you to employers and advocate on your behalf. We provide access to top jobs, competitive compensation and benefits, and free online training. For more opportunities, get the Robert Half app and receive instant notifications when our AI matches your skills and experience with jobs.
When you work with us, you’re working with the best. Robert Half has been recognized as one of FORTUNE’s “Most Admired Companies” every year since 1998 and was named to Forbes’ inaugural list of America’s Best Temporary Staffing Firms.
Questions? Call your local office at 1.888.490.5565. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to temporary professionals. Visit https://roberthalf.gobenefits.net/ for more information.
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