Neustar is an information services and technology company and a leader in identity resolution providing the data and technology that enables trusted connections between companies and people at the moments that matter most. More information is available at https://www.home.neustar .
Job Requisition:
R-3796 Senior Manager, Statistician (Open)
Primary Location:
LOS ANGELES
Job Description:
Senior Manager Statistician
- Who are we?
- Neustar is an information services and technology company and a leader in identity resolution providing the data and technology that enable trusted connections between companies and people at the moments that matter most. Neustar offers industry-leading solutions in marketing, risk, communications and security that responsibly connect data on people, devices and locations, continuously corroborated through billions of transactions. Neustar serves more than 8,000 clients worldwide, including 60 of the Fortune 100. Learn how your company can benefit from the power of trusted connections here: https://www.home.neustar .
- What is a Senior Manager Statistician?
- The Senior Manager Statistician will be a talented analyst with excellent quantitative and analytical skills who is determined to combine the art and science of data analytics and marketing to help clients address the complex challenges of marketing effectiveness, ROI, brand equity impact, channel effectiveness, and pricing. As the Senior Manager Statistician you’ll work with cross-functional client teams on multi-million dollar customer engagements and build your network with the top marketing leadership in major companies across virtually all industries. Our work is not just about delivering a project and moving on to the next challenge. Instead, it’s about delivering an evolving stream of value and enabling fact-based decision making.
- What you will be doing:
- Own our unified analytics solution by building multi-touch attribution models (MTA) and marketing-mix models (MMM) to address marketing effectiveness, return on investment (ROI), brand equity impact, segmentation, pricing, and environmental factors
- Design the unified model structure, variable entities, and variable transformations
- In our Neustar proprietary analytics platform build multi-touch attribution models (MTA) and marketing mix models (MMM) that are based on statistics, econometrics, and/or machine learning techniques such as logistic regression, choice model, time-series model, panel data model, Bayesian statistics, ridge regression, structural equations, probability theory, clustering algorithms, etc.
- Analyze big data sets to generate deep insights on paid media, organic media, market conditions, web navigations, and individuals’ propensities on multi-step conversion activities in the consumer journeys
- Validate model results and package them into insightful client-friendly reports on ROI analysis, forecasting, simulation and optimization
- Ensure rigorous quality control and detect anomalies in the model with ongoing new data stream
- Enhance Neustar’s analytics thought leadership in big-data analytics applications, specifically related to the AdTech Ecosystem
- Develop next gen attribution algorithms for unified consumer-centric solutions that incorporate new data assets such as individuals identity data, cross-devices, addressable TV, segmentation and targeting
- Lead the analytics team strategically in identifying current issues, new marketing trends, and emerging trends in marketing analytics to enhance our analytic solutions
- Participate in client meetings and lead analytics discussions
- Collaborate client data science teams to ensure alignment on modeling methodologies, model validation metrics, actionable insights, and analytical/technical best practices, and lead enhancing our analytic solutions for client needs
- Represent Neustar analytics in a variety of settings (e.g., sales, conferences, C-level presentations, etc.) and support overall accounts on a need basis
- Cross-functional leadership and best practices
- Interact with multiple functional teams across the firm to provide and improve our end-to-end solution and implement new analytics capabilities: Data Operations, Solution Architects, Advisory Services, Product and Engineering
- Drive and define cross-functional best practices ensuring quality delivery and instituting processes to improve efficiency of our analytic solutions
- Team building
- Mentor junior modelers and develop training programs, while coordinating with cross-functional leads to align against broader business objectives and team development
- Recruit, train, inspire, mentor, and develop the next gen analytics team
- Own our unified analytics solution by building multi-touch attribution models (MTA) and marketing-mix models (MMM) to address marketing effectiveness, return on investment (ROI), brand equity impact, segmentation, pricing, and environmental factors
- What we would love to see:
- Our ideal candidates possess a combination of academic or professional work experience in marketing mix models (MMM), multi-touch attribution (MTA) models, multivariate regression, time-series modeling, Bayesian statistics, segmentation modeling, machine learning, data mining, simulation, optimization, and/or forecasting
- Technical or programming skills to solve large-scale information, online search, online advertising attribution and online/offline marketing optimization problems
- Experience with Hadoop, Hive, SQL, R, Python, Spark, Matlab or similar is required
- 10+ years of quantitative analytics experience with marketing metrics and tracking, marketing analytics, and attribution modeling is highly desirable
- 3-7 years of work in Digital Analytics with hands-on experience in Adserver/Web Analytics Logs is highly desirable
- 3-7 years of work in digital AdTech industry with thorough understanding of digital metrics is highly desirable
- 5+ years of managing and developing a team of analytic professionals
- Bachelor’s degree (required) or above (preferred) with mathematical or engineering background: Statistics, Data Mining, Operations Research, Econometrics, Finance, Engineering or similar
- Ability to communicate effectively with colleagues from other technical disciplines in both written and verbal skills
- Ability to mentor junior modelers
- Ability to manage multiple projects with a large cross-functional team
- Strong work ethic with the ability to learn in a fast paced environment, adapt to the situation, be flexible and nimble in terms of work planning, and to think quickly on your feet
- Why work for us?
- At Neustar, we are committed to the growth and development of our employees whose individual skills, curiosity and passion for their work, contribute to the overall success of our business. Our core values (Accountability, Collaboration, Transparency, Resilience, and Respect) are the driving force of our culture across our locations around the globe. We offer our employees a comprehensive benefits package including perks such as tuition reimbursement, awesome company discounts, back-up day care, community service events, pet and baby swag and much more! We are all learning and creating together; and having some major fun along the way.
Neustar does not accept unsolicited resumes from external firms or agencies. Neustar will not be responsible for placement fees associated with unsolicited resumes.
DIVERSITY
Diversity, inclusion and teamwork are second nature to Neustar; and these values permeate our entire business structure. Neustar is committed to creating an environment where a wide spectrum of opinions and beliefs are actively sought, listened to and respected. Further, our talented workforce draws from the many geographic areas and markets in which Neustar operates worldwide, which represents a distinct competitive advantage. The rich and varied personal and professional backgrounds of our employees make Neustar a dynamic and rewarding company at which to build a career. We invite you to join us.
EOE of Minorities/Females/Vets/Disability
Neustar, Inc. considers all applicants for employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, or status as a Vietnam-era or special disabled veteran in accordance with federal law and other state and local requirements. Neustar, Inc., complies with applicable state and local laws prohibiting discrimination in employment and provides reasonable accommodation to qualified individuals with disabilities in accordance with the American with Disabilities Act (ADA) and applicable state and local laws.