MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual’s status in any group or class protected by applicable federal, state or local law.
MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.*Description** Responsible for the strategic direction and day-to-day operations of the e-commerce business to achieve aggressive sales goals and optimization KPIs* Lead successful product launches and manage online marketing campaigns including, but not limited to SEO/SEM, listing optimization, launching new products, and generating reviews* Strong analytic and reporting skills including measuring the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).* Strong interpersonal skills and experience collaborating with internal and vendor partners.* Demonstrates a passion and desire to understand and apply the latest trends and best practices in markets.* Oversee paid strategy including implementation & execution of all performance marketing efforts across affiliate marketing, paid search, and paid social to generate qualified traffic and conversion.* Monitor and analyze ASIN performance, rankings, ratings, and customer reviews.* Deep understanding of eCommerce-specific business practices and consumer behavior* Oversee all brand content and digital marketing production* 5+ years Marketplace experience ie.
Amazon, Walmart, eBay* 5+ years Vendor base dot com experience ie.
Wayfair, Target, Home Depot, Chewy* Experience working in a fast-paced eCommerce start-up environment* Expertise with using SEO best practices to write creative copy that includes effective keyword placement* Excellent verbal communication skills with a good command of the English language* Extremely computer literate, especially with how to write, interpret, and edit HTML scripts* Advanced written communication skills and an ability to read copy in English* Experience with social media engagement strategies and best practices* Strong skills in creating original content that targets a specific audience and meets company objectiveOur client is a leading innovative consumer goods company who create a variety of household storage products.Competitive salary