MARKETING MANAGER
We are seeking a Marketing Manager who will be responsible for overseeing all marketing sub departments: digital marketing, digital acquisitions, brand management, marketing operations, SEO, Google Ads, Social Media marketingetc. A strong candidate for this position has the foundation and knowledge to assess the success and shortcomings of all marketing objectives. They should be innovative, analytical and be able to manage timelines and meet deadlines. We are looking for an energetic individual who can delegate and communicate our marketing needs across all teams and channels.
Overall Role
Analyze and assess the effectiveness of existing campaigns and marketing objectives currently in play.
Strategize now marketing objectives and strategies with innovative approaches.
Set goals for all marketing departments and support them in achieving our goals.
Work with the social media coordinator to develops and execute social media content and engagement strategy.
Support Digital Marketing teams in Digital Marketing initiatives (SEO strategy, Paid Social, PPC, etc)
Oversea social media monthly calendar and measure each months success in engagement there-after.
Oversee website, Product tags, SEO keywords etc.
Manage online reputation including review maintenance and BBB reviews.
Always be current on changes in the e-commerce marketing environment and capable of adjusting the strategic plan accordingly to best serve the objectives of the organization
Develop and present annual marketing business plan to executive team.
Job Qualifications
Excellent communications skills
Great time management and self motivated
Analytical & organized
Creative & Innovative
Minimum 3 years professional experience
University degree
Strong and effective interpersonal skills
A self-starter that can multi-task and prioritize
Experience in the Following Platforms is necessary:
Shopify
Facebook Ad Manager
Google AD Manager
Klaviyo ( recommended)