The Keller Group is partnering with a Los Angeles-based brand looking to hire aMarketing Director to lead their retail marketing efforts. As the Marketing Director, your primary responsibility will be to lead all marketing initiatives for the brand as well as the brand”s various partners. You should be a subject matter expert in digital marketing, communications and retail marketing strategy.
MUST BE LOCATED IN LOS ANGELES, CA.
Responsibilities:
- Maintain and oversee relationships with internal stakeholders as well as key partners to develop, communicate, execute and optimize marketing campaigns that effectively drive customer acquisition
- Manage freelancers and third party resources to develop and grow strategies across digital, social media, public relations, events, etc.
- Drive content strategy by collaborating with and sourcing creative resources to produce and distribute impactful marketing assets (videos, stills, etc.)
- Oversee the development, production and distribution of marketing content across all key channels
- Drive event activation strategy to ensure successful presence across B2B and B2C experiential
- Establish and assure adherence to budgets, launch schedules, and overall marketing objectives
Qualifications:
- Bachelors Degree in Marketing, Advertising or related field of study
- Minimum 7 years of experience in marketing – ideally with an entertainment, studio and/or retail background
- Willingness to “roll up your sleeves” to get the job done – not just a directer, but also a doer!
- Knowledgeable of performance marketing and paid media strategies across Facebook and Google
- Comfortable driving communications strategy and leading PR efforts
- Clear and effective communicator, both written and verbal
- Thrive in a fast-paced environment with frequent changes in priorities
- Willing to travel on occasion
Please apply immediately if interested in the Marketing Director position.
MUST BE LOCATED IN LOS ANGELES, CA.