Director of Marketing

Job Description
– Director of Marketing (948220)

Director of Marketing
Job Number:
948220
Posting Date
: Mar 29, 2021, 7:00:00 AM

Description

Provides oversight and/or leads major projects that inform the growth and market strategies essential to KP’s revenue, membership and margin goals.

Strategic Market Planning Managers provide analytical/strategic-thinking and leadership skills that enable project teams to: 1) isolate business issues; 2) design and execute analytics for studying business issues (market research, scenario planning, forecasting, market share, profitability, etc); 3) bring technical/content expertise (competitive intelligence, utilization, financial analysis, market research, deep data analysis & programming); 4) vet findings and make formal recommendations to senior levels of KP leadership; 5) review/approve strategic recommendations.

Incumbents would manage teams whose work includes membership forecasts & goals, strategies to achieve membership, revenue & margin goals, market research findings, competitive intelligence insights.

Selects, develops, evaluates, coaches, and advises personnel.

Works with director to develop scope of work for team, sequencing, defining value proposition, setting strategic and business direction, context & priorities for the team.

Provides oversight, coaching & guidance to management-level staff.

Partners with Director and peer HealthPlan Leadership to interpret, analyze and address key business issues and questions.

Provide operational management: be accountable for the budget and resource viability of area of responsibility.

Recommend organization/business performance metrics and act when needed.

Review and recommend policies to achieve customer and KP goals.

Review and recommend direction on continuous quality improvement programs.

Qualifications
Basic Qualifications:

Experience
Minimum ten (10) years of content/functional experience.

Minimum three (3) years of management experience, OR; Master’s degree and minimum five (5) years of experience.

Education Bachelor’s degree in business, economics, mathematics, statistics required OR 4 years of additional equivalent work experience in a directly related field.

License, Certification, Registration N/A Additional Requirements: Advanced knowledge (broad expertise or unique knowledge) of policies, practices and systems.

Develops advanced concepts, techniques, and standards.

Develops new applications based on professional principles and theories.

Viewed as functional expert in field within KP.

Applies advanced principles, theories, and concepts.

Contributes to the development of innovative principles and ideas.

Must be able to work in a Labor/Management Partnership environment.

Preferred Qualifications: Minimum five (5) years of management experience preferred.

Master’s degree preferred.

Primary Location
: California-Oakland-Kaiser Center Scheduled Hours (1-40) : 40 Shift : Day Working Days : Mon-Fri Working Hours Start : 08:30 PM Working Hours End : 05:30 PM
Job Schedule
: Full-time
Job Type
: Standard
Employee Status
: Regular
Job Level
: Director/Senior Director
Job Category
: Sales and Marketing Public Department Name : Po/Ho Corp
– HP PROD MGMT-NATL Marketing
– 7016
Travel
: Yes, 10 % of the Time Employee Group : NUE-PO-01|NUE|Non Union Employee

Kaiser Permanente is an equal opportunity employer committed to a diverse and inclusive workforce.

Applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), age, sexual orientation, national origin, marital status, parental status, ancestry, disability, gender identity, veteran status, genetic information, other distinguishing characteristics of diversity and inclusion, or any other protected status.

External hires must pass a background check/drug screen.

Qualified applicants with arrest and/or conviction records will be considered for employment in a manner consistent with federal and state laws, as well as applicable local ordinances, including but not limited to the San Francisco and Los Angeles Fair Chance Ordinances.

Click here for Important Additional Job Requirements.

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