Diversity is embedded in who we are and all that we do: our mindset, our solutions, and in our teams to empower an inclusive, equitable environment. We put our people at the center, creating space for growth, understanding and learning so they can excel. Our differences make us richer and ensure stronger relationships with each other and foster greater impact for our clients. We engage with our communities to create positive social impact by promoting equity and working to create a digital society that works for all.
dentsu is looking for an eCommerce / Retail Search Senior Associate to support a large retail client. Reporting into the Manager, Marketplace and Retailer Optimization (MRO), the Senior Associate will demonstrate the ability to report and optimize client marketing campaigns within Amazon, Criteo, Walmart and other retail media networks. You will play an essential role on client teams to build and execute large-scale campaigns and tests that deliver on our strategy for the client. You will deliver reporting, insights, and projects in a timely manner and within budget plans supporting the team with flawless execution.
You Will:
- Manage ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, bid management, reporting, keyword and targeting strategies, and campaign revisions based on performance history and our client’s goals.
- Plan and execute retail search campaigns, including account setup, campaign builds, daily optimization, bid strategy development and managed and budget pacing.
- Interpret performance reports to provide actionable insights and analysis
- Ensure campaigns are run to agreed upon best practice guidelines
- Assist and attend weekly calls and meetings
- Collaborate across our client team and channels.
Qualifications:
- At least 2 years digital performance marketing experience in ecommerce / retail search, paid search, PPC, paid social, programmatic, or related field or 1+ years managing large-scale, complex ecommerce campaigns.
- Experience managing budgets, meeting KPIs and informing KPI goals
- Amazon Marketing / Sponsored Ads knowledge preferred.
- Agency experience a plus
- Working knowledge of bid management platforms preferred
- Strong excel skills and analytical mindset, with the ability to identify trends and insights through data analysis
- Enthusiasm for performance marketing, new platforms and the exciting world of eCommerce and emerging platforms.
- Strong personal organizational, communication and prioritization skills with a strong attention to detail.
- Enjoy learning new platforms, skills and analyzing data and working with agility and learning more about retail media capabilities.
- Bachelor’s degree preferred
Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit dentsu.com/us.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.