Company Description Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers.
We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting and customer experience with agile engineering and problem-solving creativity.
United by our core values and our purpose of helping people thrive in the brave pursuit of next, our 20,000+ people in 53 offices around the world combine experience across technology, data sciences, consulting and customer obsession to accelerate our clients’ businesses through designing the products and services their customers truly value.
Job Description Experience, 5+ years:
• web analytics, specifically GA360 * client-facing socialization of web analytics* collaboration with CX team in insights & optimizations* building dashboards and reports that tie out to client-defined KPIs* UTM/attribution taxonomy development Platforms/Tools
• GA360
• GTM
• Google DataStudio
• Acquia CMS (desired) * Salesforce Marketing Cloud (desired) Activities/Deliverables
• Devise .com performance dashboards including visual design and data source/models
• Create standard and custom GA360 reports * Assist data platforms team in QA/validation of GA360 configuration by pulling and analyzing reports
• Participate in GTM configurations as required
• Field ad hoc report requests from client Additional Information As part of our dedication to an inclusive and diverse workforce, Publicis Sapient is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion.
We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.
If you need assistance or an accommodation due to a disability, you may contact us at hiring@publicissapient.com or you may call us at +1-617-621-0200.