- NEVER STOP LEARNING: Be intellectually curious. Be looking for your next challenge. The moment you stop learning, you stop growing.
- PULL NO PUNCHES: Be honest, be candid, cut the bullshit. We enthusiastically insist on dissent and diverse perspectives as a positive force in pursuit of the best. So, don’t hedge your point-of-view – say what you mean and mean what you say with clarity, conviction, and kindness.
- BE RESILIENT: Change happens – count on it. Let’s be honest, this is true for more than just your job. But it applies here every day. Whether it’s what we work on, how we work, or who we work with. Part of being happy here is being good with change
- BE A DOER: Be a problem solver. Provide constructive solutions, take an actionable stance, and operationalize it. Trust that you were hired for a reason. Understand what you want to achieve and learn from this experience, and you will ultimately make this place more special.
- DO THE BRAVE THING: We are the disruption agency, after all. Do the thing that disrupts. That defies the status quo. That upends. That changes things.
- BE MORE HUMAN: Yes, this means you should approach with empathy, compassion, and openness. But it’s more than that. Being part of a human-centric culture means being your most authentic self. CD gives you opportunities to explore what that is. Creativity and humanity are important qualities of our talent. We constantly examine how our actions back up what we have written on the outside. If we want humanity to be our thing, how do we get there?
WHAT YOU WILL BE DOING:
- Campaign Integration Architect: You will w ork with internal and external agency partners (e.g. media) to translate creative platforms into holistic go-to-market campaigns through briefs that bring the big idea to life across all consumer touchpoints.
- I ntegrated Comms Planner: You will be a strong voice in the client’s strategic planning process to assemble integrated marketing plans (IAT/IMC strat planning) that deliver against the objectives of the business and brand.
- Social Strategic Developer: You will ensure that social strategies connect to overarching brand and business objectives and be a strong voice of the brand in the social process.
- Effectiveness Champion: You will partner with the data team and client CI group to ensure agency work is delivering results against objectives and KPIs, formulating actionable strategic POVs around optimization opportunities, and feeding key learnings into the strategic development process.
- Researcher: You will bring your knowledge of marketing research (qual and quant) and can meaningfully contribute to research design/development as well as interpretation of learnings to shape and strengthen the work.
WHAT SETS YOU APART:
- Brave Change Agent: You know that a rebellious spirit and a healthy skepticism of the status quo are necessary conditions for innovation and change. Needless veneration and attachment to the past inhibit progress. Shake things up. Ask why. And then keep asking.
- Radical Collaborato r: You have the skills needed to harness the collective energy of our amazing strategic apparatus (data, CNX, social) and develop creative, commercially impactful strategies that grow business for our clients.
- Cultural Provocateur: You are an endlessly curious culture seeker who can bring fresh, unexpected cultural thinking to the work we do. You have a passion for cultures and cultural communities that can bring unexpected connections and creative opportunities to our brands and their audiences.
- Endlessly Curious: You seek to understand the totality of any given business, brand, or audience.
- Ambiguity Navigator: You can embrace the inherent ambiguity of the creative process and will navigate your way to surprising, unforeseen solutions that unlock creative and commercial opportunities. You can quickly shift from ‘I don’t know’ to ‘What if we…’ and ‘Why don’t we…’ and can chart a clear path forward.
QUALIFICATIONS:
- Brief Writer: P roven ability to drive compelling creative and commercial strategies that translate into insight-driven, culturally rich briefs that unlock disruptive, category-defining work for our brands. Ability to translate those strategies into compelling narratives that make your briefs irresistible to creatives and clients alike.
- Creative Catalyst: P roven ability to uncover truly amazing creative ideas and insights, framing strategic opportunities for creatives to do their best work in the agency.
- Strategic Client Partner: Ability to become a trusted and indispensable day-to-day strategic partner to brand and CI manager-level clients.
- Strategy Ringleader: Proven effectiveness in partnering and collaborating with internal strategy disciplines (CNX, data, social) to assemble and orchestrate strategic briefs and POVs that unlock creative ideas and drive results.
- Compelling Presenter: P ersuasive and compelling presence that can drive sell-in of strategies and creative ideas. Ability to present and defend creative ideas and articulate strategic soundness and connectivity to brand and business objectives and KPIs.
- CPG Competency: Experience and foundational knowledge of CPG category and fluency in language that demonstrates business acumen to our clients.
- Social Competency: While this role does not require social expertise, you should be comfortable contributing to the development and ongoing support of social strategies in partnership with social strategist, CNX, data and creative.
- Excellent Communication Skills: Including POVs, client communication, and presentations.
Will you now or in the future require the company to file a petition or application for a visa based upon your employment to begin or continue your employment with our company? (If you have non-immigrant status, for example F-1 or H-1, your answer to this question should be yes.) *
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