Job Description
– Senior Associate, Integrated Media Planning (2100001021)
Senior Associate, Integrated Media Planning
ADWEEK’S GLOBAL MEDIA AGENCY OF THE YEAR 2019 & 2020
OMD Los Angeles is a proud part of the global OMD network.
We are dedicated to delivering insights that unlock demand potential, ideas that ignite consumer desire and results that accelerate business growth for our clients.
We are a dynamic, creative and influential agency network that collectively combines to make OMD the most awarded agency network in the world.
the role
The Senior Associate, Integrated Media Planning is responsible for assisting in the planning, implementation and tracking of media plans and presentations.
The Senior Associate is expected to have a strong working knowledge of the media space (including digital media) and available media research.
As the day-to-day steward on assigned brands, the Senior Associate will develop and maintain a deep knowledge of their clients’ business over time.
They are responsible for ensuring all client media requirements are executed in a timely and accurate manner.
This role is a steppingstone towards managing a planning team and provides an opportunity to develop people management skills, evaluating their performance, and managing their growth.
what this role calls for
Passion
– approaches any situation with energy and interest.
Displays passion for pop culture, trends and motivations in consumer behavior.
Problem Solving
– clients, partners and even we are imperfect, but all challenges have solutions.
Supports management to navigate challenges and/or asks for help from above when needed.
Hunger for Data
– continually seeks to understand how data is leveraged for reporting and used to define strategies, to defend strategies, and to uncover new opportunities.
Delegation
– as a manager of our Associate level, this role is where delegation skills begin and are key.
Relationship Building
– whether internally or with clients, practices the ability to be personal, understanding and a desire to do what’s best for the team and the client.
what you bring
Graduate of a four-year college or university.
1-2 years of media planning experience.
Experience successfully managing individual deliverables, previous involvement in developing and managing media programs and responding to the flow of client media-related needs.
Comfort planning across channels and platforms.
Readiness to learn the client service aspect of media planning.
Command of media fundamentals and ability to educate an Assistant.
Ready to take on management responsibilities.
Understanding of key research sources.
Some knowledge of current trends and innovations in media.
Comfort with data, analytics and measurement.