Job Description:Who We AreHorizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms.
We are headquartered in New York City, with offices in Los Angeles and Toronto.
A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain’s New York Business and Los Angeles Business Journal.
Together we are building a place of belonging.At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered.
We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.Our simple recipe for success?
We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.What You’ll Do40% Data Communication/Cross-Functional Collaboration Work closely across the media planning and brand strategy teams to develop KPIs and reporting methodologies / approaches that match back to campaign and brand goals and to communicate that based on client needs.Communicate concise data points, trends, and measurement strategies to a broad audience
– from development and technical experts to traditional brand managers.20% KPI/Reporting & Dashboard/Visualization Development Help build the team to develop clear and concise reporting and dashboards that will deliver information in an intelligent and digestible manner20% Analysis & Insight Generation Analyze information to bring forward insights, results, and suggesting optimizations to improve said results. Must be able to peel through the layers of reported data, disregarding the unnecessary, and deliver analysis and insight in a constructive and concise manner both internal and external client constituents.20% Client ManagementMust be able to manage client expectations successfully throughout the engagementWho You AreAn analytical mindset with the ability to communicate findings to othersAn independent worker with strong time management and organization skillsA problem solver with the ability to develop creative solutionsA strong team player, willing to roll up your sleeves and collaborate with othersNimble and flexible with ability to succeed in a fast-paced environmentDetail oriented with a commitment to follow throughPreferred Skills & ExperienceStrong analytical skills are required, including the ability to analyze raw data, draw conclusions, and summarize actionable recommendations and their forecasted outcomes/implications.Proficiency in ad-serving, ad verification and site analytics platforms such as DCM, Innovid, Extreme Reach, IAS, Double Verify, Adobe Analytics and Google AnalyticsFamiliarity with concepts of database design and SQLExposure to mobile, social, tablet measurement platforms and methodologyProven skills in analytical and strategic thinking, project management, presenting, and communicationUnderstanding of role of multi-touch attribution and other advanced analytics in media evaluationExperience with syndicated research sources/tools (Gfk, MRI, Simmons, Scarborough, IMS, Nielsen, comScore)Proficient in Microsoft Excel and PowerpointThought leadership on all aspects of digital advertising, digital media strategy and standard media measurementStrong understanding of traditional and digital advertising, strategy and measurementExperience managing and coordinating efforts across various teams/officesAbility to manage and prioritize a number of concurrent tasksExcellent verbal and written communication skills, with ability to convey and package complex technical ideas to multiple audiences2-3 years relevant experienceCertificates, Licenses and RegistrationsN/APhysical Activity and Work EnvironmentN/AThe statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified.
Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.