Required Qualifications College degree or equivalent experience.
Cumulative 3-plus years of experience in paid search across all major U.S.
search engines and ad platforms: Google and Bing.
Proven track record of success driving strong positive results through paid search marketing programs.
Skills in quantitative and qualitative analysis as well as written and verbal communication, with the ability to use Excel and PowerPoint to tell stories with data and visuals, tailoring communications to fit various audiences and levels.
Aptitude to manage paid search campaigns in a highly dynamic and collaborative environment.
Make correlations between strategies and tactics and have intermediate knowledge of campaign execution.
A team-player who is a self-starter, curious and eager to learn.
Demonstrate openness to feedback and coaching.
High attention to detail, critical-thinking and problem-solving skills are a must.
Able to analyze multiple channels and campaigns with minimal direction to identify trends and report insights to internal stakeholders.
Strong math and analytics skills are essential Preferred Qualifications Healthcare or consumer brand experience.
Paid social campaign experience (Facebook, Instagram, LinkedIn).
Google Analytics experience or other 3rd party analytics platform.
Google Tag Manager experience.
SQL or Python programming experience.
Keyword research platform / tools experience.
College degree in Statistics, Economics, Marketing or Business Administration , HybridHIGH