GM, New Verticals

About Atticus At any given time, 15 million Americans are experiencing a crisis that requires urgent help from our legal system or government. The right assistance can transform their lives. But today, most never get it. Atticus is a startup on a mission to change that. We use a marketplace model to bridge the gap between the many ordinary people who need legal help and the few great lawyers who provide it. To our clients, we’re the legal equivalent of a primary care doctor: We diagnose their issue, advise them on their options, and, if needed, refer them to a specialist – a vetted, top-tier lawyer who can win their case. To lawyers, we operate as a broker: we send them pre-vetted clients and earn a percentage of what they make from each successful representation. All our services are free to individuals. Who are our clients? We’ve helped immigrants facing deportation, employees sexually harassed by their bosses, and drivers hospitalized after awful car accidents. For now, though, our primary focus is on helping disabled people get government benefits. Our customers are among the 15 million American adults who have lost their ability to support themselves due to a severe illness or injury. They’re eligible for life-changing government support – a monthly check and health insurance – but a byzantine system prevents most from qualifying. We help them understand their rights and find the representation they need to get benefits. We’ve raised $28 million from top VC firms like Forerunner (Jet, Glossier, Warby Parker) and True Ventures (Peloton, Fitbit, Ring) and helped thousands of people in need ( see our 2,000+ five-star reviews ) . We’re small but moving fast – our team grew from 12 to 32 last year and we expect to double in size again in 2022. The Role Today, we’re only scratching the surface of our addressable market. Millions of Americans interact with doctors, social workers, and social service organizations where providers are desperate to connect their patients with legal help they can trust. The General Manager for New Verticals will lead our efforts to forge enduring partnerships between these players and Atticus, building new channels for acquiring customers along the way. While we’ve seen early successes through some experimentation – doctors and social workers will take our calls and rely on our expertise – most of the playbook still needs to be written, and we need to grow a group of 15+ partners into a marketplace of dozens who are introducing us to clients on a daily basis. You’ll act as an early-stage CEO to prove out and own the operation of these new lines of business for Atticus, largely from scratch, and build a team around you as you scale. You will: Own our partnerships channel as the accountable leader for KPIs and targets coming from these new lines of business, working with our VP Marketing (your boss). Seek out dozens of conversations a week with potential new partners to learn what will work, and what won’t; travel as needed, for when the in-person interaction will make a difference. Develop the vision for our partnerships channel, from monetization model to GTM strategy, through abundant direct partner interaction and experimentation. Work cross-functionally (with Marketing, Product, Business Operations) to deliver on your partnerships strategy through content, collateral, and product experiences. Grow our inbound referrals volume by signing up and incentivizing partners. Build teams to grow verticals (e.g. unions, churches, hospitals) and specializations (e.g. lead generation, account management) once you are ready to scale against a playbook and go after the opportunity. To succeed, you’ll need the full toolkit of skills any early-stage CEO relies on day in and day out, including an intense entrepreneurial drive, strong orientation towards meeting new people and forming relationships, people management and motivation, and cross-functional cooperation. This role has huge growth potential. You’ll be pioneering a major new department at Atticus and be well prepared to grow here as a leader – or even start your own company.Qualifications Critical: You have sales development, sales, or account management experience, and have been demonstrated success in achieving KPIs and targets You’re a born entrepreneur: you have a thick skin when it comes to rejection – in fact, failure excites you because you can learn from it You’re a people person: you love meeting new people and forming relationships, and have experience managing others You’ve worked cross-functionally in an organization before, and can make sure you’re on the agenda of key stakeholders and departments You have a demonstrated commitment to doing good and helping people Bonus / Nice-to-Have: You’ve managed a complex marketplace before, preferably for consumer-related goods in insurance, finance, or healthcare You’ve acted as a General Manager for a new market You have past demand generation marketing experience You’ve worked on a strategy & operations team within a company of any size We have a strong commitment to building a diverse team. If you’re from a background that’s underrepresented in tech, we’d particularly love to meet you. Benefits This is a rare opportunity to join a startup that has strong traction (substantial funding, well-respected backers, tremendous growth, and many happy customers) but is still small enough that you can have a huge impact and play a role in shaping our culture. We’re a certified B Corporation tackling a critical social problem. Our mission to help people in need drives everything we do, and your work here will touch many lives. We offer competitive pay – including equity – and benefits: Medical and dental insurance with 100% of premiums covered 15 vacation days & 16 paid holidays each year Stipends for education ($1,000), fitness ($600), and student loan repayment ($1,200) 401(k) and optional HSA Free snacks, drinks, weekly lunches, and occasional team dinners/events/retreats Flexibility to work remote or from beautiful offices in LA, Phoenix, or Seattle Humble, thoughtful, smart, fun colleagues Location & COVID-19 Today, about a third of our team are in Los Angeles, a quarter are in Phoenix, a sixth are in Seattle, and the rest are fully remote. There are two options for this job: Live in Los Angeles, working a few days a week out of our beautiful office in the Arts District. Live wherever, work remotely, and travel to LA (on the company dime, of course) as needed to be with your colleagues – probably quarterly (or more if you want). In short: You can do this job remotely, and we’re committed to empowering everyone with flexibility. But we care a lot about building a great culture and we think some interactions need to happen in person, so we put a lot of thought into retreats, offsites, and other ways to gather. As for COVID-19: When the pandemic started, we immediately shifted to fully remote to protect our team and shuttered our office. Today, everyone on the team is fully vaccinated, and many come in often (though we don’t require anyone to). Going forward, you can expect that vaccinations will continue to be required for all employees, and that if new variants emerges that’s life-threatening for vaccinated people, we’ll return to fully remote temporarily. (Note: We sometimes get asked about exemptions for COVID vaccination. Of course we’d make an exception for anyone who is medically unable to get the vaccine. But current CDC guidance is that almost no one falls into this category: the only groups advised not to be vaccinated are folks with a severe allergy to both polyethylene glycol and polysorbate, or who have a documented history of anaphylactic shock from past vaccines. We’re willing to consider good-faith reasons, but please know that for us this is a workplace safety issue and our bar is high when it comes to protecting our team.) How to Apply Use the short form below. Questions? Email …@atticus.com .
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