Digital & Ecommerce Analyst

Job Description

Company Description

Anastasia Soare is widely referred to as the Beauty Innovator and The Definitive Brow and Eye Expert.Over the years she has achieved iconic status in the beauty industry for her unique way of shaping the eyebrows and enhancing the eye area. While working as an esthetician at several prestigious beauty salons in Beverly Hills, Anastasia developed her own specific Golden Ratio,technique behind the science of shaping eyebrows and helping to enhance the overall eye area, in addition to her other skincare services

Job Description

Position Overview:

Increasing the efficiency of the company’s online sales by undertaking various researches and cost-benefit analysis. Also responsible for identifying, analyzing, and understanding the e-commerce needs and requirements of the clients as well as the companies.Meet business objectives byworkingwith e-commerce and web development teams to analyze,designand optimizesolutions.

Essential Job Functions:

Website Planning and Strategy

  • Refine growth strategy through development and optimization of keystrategic objectives.
  • Define content marketing goals for the website and lead in execution of digital assets to drive site traffic and on-site conversion.
  • Enhance merchandising and user experience to increase conversion and AOV.
  • Utilize analytics and competitive benchmarking to identify opportunities.
  • Establish, manage and report on plans to improve site metrics by increasing conversion, AOV and other KPIs

Responsibilities:

  • Supporting and implementing various development projects
  • Effectively undertake the requirement elicitation, document and analysis, solution design, testing definition and execution
  • Document the enhancement recommendations from project managers and business stakeholders and evaluate site design and functionality
  • Effectively analyze and monitor the services, market trends, and customer requirements
  • Interact with the business users and work close with them to understand their business needs and opportunities
  • Effectively carry out the translation of business requirements into functional specifications to satisfy the business needs and necessary system modifications
  • Undertake conversion of data to the new system and work with the application support personnel for the implementation of system software
  • Coordinate effectively with the stakeholders and technical staff

Requirements:

  • 5+ years of e-commerce experience
  • Previous e-commerce management experience in Consumer-Packaged Goods preferred.
  • You’re savvy with industry trends and analyze the competitor landscape.
  • Experience with customer acquisition and retention.
  • Experience managing P&L and line of business.
  • You’ve got an eye for optimization through detailed analysis for on-site conversions.
  • Experience managing outside agency relationships.
  • Experience leading and developing teams.

Additional Information

All your information will be kept confidential according to EEO guidelines.

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