Moonbug is a global entertainment company that creates and distributes fun and safe content for children which encourages healthy values such as compassion, empathy and resilience while teaching fundamental life skills. The company is headquartered in London with a newly opened office in Los Angeles. Please check us out at moonbug.com.
We are a team of entertainment and technology experts with an ambition to redefine the kid’s entertainment industry in this new digital age. We’re looking for an experienced Brand Partnerships executive to grow revenue through direct and indirect advertising and branded content sales across all Moonbug IP. As part of the Commercial Team, you will be responsible for identifying potential brand partners, generating new business and ensuring campaigns are executed flawlessly, making sure clients are delighted in their partnership with Moonbug. The role is based in Los Angeles but will work closely with the London-based Commercial Team.
Responsibilities:
- Build and manage a portfolio of revenue-generating North America based branded content and media partnerships within the toy/children’s product space
- Help define and build out our branded content sales strategy
- Maintain and develop client relationships at all levels with toy companies directly and their respective agencies.
- Ensure that all campaigns are executed flawlessly and that client‐service and the delivery of the end product is truly premium.
- Work closely across functions to drive audience growth and revenue (with Moonbug Production, Ad Operations, Video Labs teams, among others)
- Ability to leverage limited resources to advance business objectives
- Represent Moonbug at major advertising industry events
Requirements
You have experience delivering branded content and media campaigns for toy companies or agencies, preferably for digital platforms. You possess strong creative business acumen, exceptional interpersonal, verbal and written communication skills, and the ability to project manage and work effectively under deadlines and in complex environments. Experience working on digital brand campaigns is critical. Specific qualifications:
- 5+ years of experience in branded content and/or YouTube media sales
- Strong client relationship skills
- Extensive professional network among toy companies and agencies
- Strong working knowledge of the toy industry
- Digitally savvy
- Quick learner – good understanding of new digital products/technology
- Strong quantitative and analytical ability
- Sales and target driven with strong commercial acumen
- Working knowledge of using YouTube analytics at the CMS level
- YouTube certified in Audience Growth is a major plus
- Ability to work within a diverse, cross-functional team to achieve a common goal, including stakeholders in Sales, Operations, Production, and Talent
- Experience devising and executing promotional campaigns
- Entrepreneurial – Self-driven, solution-oriented
- Excellent presentation and communication skills
- Good judgment and strong critical thinking skills
- High level of organization, detail orientation and ability to manage multiple deadlines
- Highly collaborative, resourceful, quick thinking, curious with great calm and a good sense of humour.