It takes powerful technology to connect our brands and partners with an audience of 1 billion. Nearly half of Verizon Media employees are building the code and platforms that help us achieve that. Whether you’re looking to write mobile app code, engineer the servers behind our massive ad tech stacks, or develop algorithms to help us process 4 trillion data points a day, what you do here will have a huge impact on our business—and the world. Want in? As Verizon’s media unit, our brands like Yahoo, TechCrunch and more help people stay informed and entertained, communicate and transact, while creating new ways for advertisers and partners to connect. With technologies like XR, AI, machine-learning, and 5G, we’re transforming media for tomorrow, too. We’re creators and coders, dreamers and doers creating what’s next in content, advertising and technology.
A Little About Us
The GINSU team is part of Yahoo! Search organization. We build, plan, launch and optimize Native campaigns in Yahoo Gemini, Facebook, Taboola, Outbrain and others. Things we love: making money for Yahoo, killer click-through rates, skyrocketing conversions, constant learning, great co-workers who push us to be better, and a fast-paced, fun environment.
A Lot About You
Sr. Business Intelligence Analysts are specialists when it comes to the analysis of Search and Native advertising, experts in identifying trends in the data, looking for patterns of growth and goodness, and teasing out relevant insights. A great combination of Media Buying, Data Analysis and Project Management is the perfect mix. Push the team to deliver projects, and then build insights with the data. We’re always pushing the limits of how digital marketing can be used to achieve success for Yahoo Search. Along with our Product and Editorial counterparts, Biz Analysts are individual contributors who act as a key resource for Yahoo’s advertisers in planning and implementing their digital marketing campaigns with SEM, SEO and arbitrage.
Your Day
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Work independently to identify and prioritize opportunities and deliver projects, which lead to growth across a set of Yahoo’s highest value Search terms.
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Ensure ROI performance on all partners, and enforce Paid Spend efficiency.
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Communicate directly with Partners, Marketing and Sales at all levels of their organization to promote behavior that grows spend and also ensures long-term GINSU success. This can include daily interaction via phone and email, as well as quarterly presentations in-person.
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Support Digital Growth strategies, roadmaps, scrums, and final product rollouts, across the analytics/insights, acquisition/referrals, activation/onboarding, and adoption/retention loop.
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Partner closely with Product, Editorial and Media Buying teams, and other internal team members to provide best-in-class service.
You Must Have
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BA degree in Marketing or a related field preferred.
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A keen eye for patterns in data. And a willingness to have an opinion. Be smart and pushy.
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Ability to solve problems and identify opportunities through the use of analytics, category expertise and critical thinking
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Excellent verbal and written communication skills with an ability to “think on your feet”.
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Previous media buying experience is an asset.
Verizon Media is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Verizon Media is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form ( https://www.verizonmedia.com/careers/contact-us.html ) or call 408-336-1409. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.
At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion ( https://www.verizon.com/about/careers/work-culture ) page to learn more.
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Posted 2 Days Ago
Full time
JR0015424
About Us
Oath is now Verizon Media.
At Verizon Media, our brands like Yahoo, TechCrunch and more help people stay informed and entertained, communicate and transact, while creating new ways for advertisers and partners to connect. With technologies like XR, AI, machine-learning, and 5G, we’re transforming media for tomorrow, too. We’re creators and coders, dreamers and doers creating what’s next in content, advertising and technology. #verizonmedia