Who We AreAt Integra we pride ourselves on a diverse, creative and tight-knit family culture that is driven by our passion for building great brands and developing people.Integra has created L’ange and Upness, two iconic brands that are paving the way for unlimited brand incubation and, in that process, we organically grow and promote talent across locations and brands.
Here the sky’s the limit join us in this exciting and inventive journey.About The RoleThe Paid Advertising Media Specialist role is an integral part of supporting Integra’s hyper growth strategies as we scale the company to the next level of growth.
S/he will be involved in all aspects of executing high profile and complex media campaigns on networks such as Facebook as well as initial planning, implementation, monitoring, optimization and analysis.
The ideal candidate is a data driven digital media buyer with prior e-Commerce experience who loves problem-solving and discovering new ways to reach goals.Our Core CompetenciesAction – takes the organization to the next levelResults – drives progress and excellenceIntellect – applies knowledge and wisdomAdaptability – values change and complexityDecisiveness – performs swiftly, with purpose and integrityMotivation – promotes inclusion and accountabilityResponsibilitiesActively manage campaigns and goals which may vary from engagement, acquisitions, and direct response.Analyze performance data and provide interpretation and conclusions.Communicate with the team on all elements of the campaign, including planning, performance, and project status and goals.Develop and manage the execution of campaign plans.Maintain high levels of up-to-date knowledge of best practices and strategies in social media and paid social media (betas, ad network updates, innovation opportunities, etc.).Maintain knowledge of the dynamic digital ecosystem (search, social, native, display) and how channels work together.Assist in the development of media strategy and building social media plans (including audience targeting and segmentation, messaging, and budgeting, etc.).Thoroughly understand the business, goals and KPIs.Develop, grow, and maintain relationships.Build effective relationships with all vendors.Support and assist in developing team members to optimize their performance, contribution and job satisfaction.RequirementsA proven track record and expert level of experience with Digital Media advertising.3+ years’ experience with display advertising, online marketing and mobile marketing.Bachelor’s Degree or equivalent work experienceFashion or Beauty Industry experience is a plus.Must also have SEO/SEM experience.BenefitsMedical, Dental, Vision, Life Insurance401K planWork life balance – we work hard and we make it a commitment to spend equal time at home with family and friends.#IBCORP2021