As our first Senior Data Scientist you will be responsible for leading analysis that directly shapes the strategy of the business, being exposed to senior decision makers and executives .
This is a senior role with the opportunity to grow into management over the medium-term conditional on performance.
You will be joining an entrepreneurial team within the wider business who are responsible for both helping determine Pollen’s strategic direction and making those plans a reality.
You should be whip-smart, analytical, autonomous and have an entrepreneurial drive to help shape the future strategy of Pollen.
In the next 6 months you will:
Create a strong understanding of our customer segments through dimensionality reduction techniques and clustering.
This role will be leading all technical aspects of our primary research project for Q1 2021, in conducting an advanced segmentation of our total addressable market.
This work is designed to allow the company to richly understand the drivers and barriers of our potential consumers, their demographic and psychographic profiles, to quantify them, value them, prioritize them and make recommendations to the business.
You are successful when the segments you identify are used across the business when discussing our consumers and are a core input to how the company shapes product, marketing, content and corporate strategy.
Build classification models to predict what segment a customer would fall into based on their interactions with us.
Once we have a good understanding of the segments of customers we are trying to target we need to build analytical processes to classify all new customers into the relevant segment, which will allow personalization of our UX and CRM systems.
Your experience building and tuning models will be fully utilised here.
You are successful when your predictions are used in production by our Product, Tech and Marketing teams.
Collaborate with other insights professionals, data professionals and non-technical stakeholders to gather the necessary data to help drive strategic decision making.
You will be joining a diverse insights function with employees all across the insights spectrum, from User Research through Market Research to broader Strategy Analytics.
This means that you will need to be an effective communicator and collaborator with non-technical partners, who will frequently be providing the data you need to conduct your analyses.
You are successful when your data partners have a clear understanding of your support requirements, and your non-technical partners feel well supported by the data you provide.
Conduct analysis to understand what experience characteristics are driving customer satisfaction
In order to optimize the design of our experiences with confidence, we need to know exactly how our customers feel about our experiences and what is driving that satisfaction.
You will use the data collected by your Market Research colleagues to build a robust statistical understanding of how different consumer groups react to Pollen, and make associated recommendations for future experience design.
You are successful when your recommendations are implemented and they lead to increases in customer satisfaction.
In this role, you will be expected to work across multiple teams
– at any one point leading multiple cross-functional insights projects.
To be successful, you will need to be able to manage multiple stakeholders all the way up to the C-level.
Mentor more junior staff
As the leading data scientist in the team you will need to support the development of more junior team members through mentorship, supporting their skill growth, learning agenda and industry awareness.
Everyone is an equity owner in the company.
About Pollen
Pollen is on a mission to have all the best experiences in one place.
With Pollen+ you can pick from a highly curated selection of world class festivals and events such as Lollapalooza, Austin City Limits and Wireless festival.
With Pollen Presents you can discover experiences only available through us, where we bring every major category of entertainment including music, sport and lifestyle to the most exciting destinations in the world such as Las Vegas, Ibiza and Los Cabos.
We are growing fast and have made over $400 million in experiences sold at more than fifty of the best destinations globally.
We have offices throughout North America and Europe, and have raised more than $100 million in venture funding from Northzone, Draper, Kindred, Backed and Sienna Capital.
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