PR Account Manager for a LA Based PR Firm!
( focus on Wellness, Lifestyle, Food, Consumer goods).
This job is on site and candidate must be in LA.
Seeking a unique and driven candidate with a PR/communications background, strategic mindset and strong media relationships to support a growing public relations team with clients across lifestyle, beauty and food + beverage.
The right person will have a minimum of 4+ years of relevant agency experience, ideally within the lifestyle category (wellness, parenting, tech, food, lifestyle).
This role will report to the Senior Director of PR.
Qualifications & Key Responsibilities include:
Media and social savvy with specific experience in driving the development and execution of PR strategy, including traditional media relations and celebrity & influencer-led content and/or programs Strong and demonstrated experience in crafting and successfully pitching compelling storytelling angles across all facets of consumer and trade media
– broadcast, print, digital, podcast, etc.
including business features, financial announcements, brand/founder profiles, product reviews and more Possess a robust roster of media contacts within the business, lifestyle, food, celebrity and beauty categories, as well as an overall understanding of the current and changing media landscape Strong management skills with demonstrated experience in assisting senior leadership and leading junior team members and managing partners/vendors Demonstrated ability to plan and execute PR tactics including press mailers, desksides, events, media trips, experiential activations and more High competence in budget estimate building, tracking and management Proven experience in briefing team members in compiling and spearheading detailed and accurate activity recaps, signing off on successful program recaps Excellent written, verbal and interpersonal communication skills with ability to be client key point of contact Strong Microsoft Office suite and industry software (Cision, Meltwater) skills Extremely detail oriented Willingness to “roll up sleeves” and execute programs from start to finish
– team player