Position: Creative Copywriter, Manager 279 Reports to: Creative Marketing, Director Direct Reports: No FLSA Status: Non-Exempt Location: 3880 N Mission Los Angeles, CA 90031 Were looking for a Creative Copywriter to join our teams of performance driven creatives who are constantly seeking ways to reach our customers more effectively and impactfully.
You will report into the Creative Marketing Director while working very closely with our designers, merchandisers, and marketing teams.
In this role you will lead the conceptualization, development, and execution of all digital content including Forever 21s site, paid, email and campaign marketing among others.
Were looking for someone who is passionate for story telling, strategic thinking, and takes pride in understanding the consumer and what motivates them to shop Forever 21.
Deliverables: ?
Ensure on-time, high quality delivery of all projects from end-to-end by defining messaging and copy on all digital and branding assets.
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Brainstorm and create persuasive, clear and strategic copy that drives business results and can be fully integrated, online and offline.
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Confidently manage multiple projects on several campaigns at once while remaining flexible, positive and detail oriented through revisions.
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Partner with cross functional teams to understand business objectives and audience demographics while driving brand voice.
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Collaborate with designers and marketing teams to ideate new ideas and take them from rough thoughts to clear, concise, finished campaigns.
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Research our consumers and competitors to find the best way to present our products to various target markets on different platforms.
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Develop a deep understanding of consumer mindsets, attitudes, & behaviors to inform strong creative development.
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Reconcile digital plans and proof creative work to ensure accuracy of information, spelling, and tonality.
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Partner with designers to support and inform their design choices and create a cohesive brand experience that delights customers and supports Forever 21s brand voice.
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Work tactically across all communication channels including social, digital, search, print and emerging media.
Knowledge, Skills, and Qualifications:?
Minimum 3-5 years digital based copywriting experience in retail or similar field?
Minimum 3-5 years of proven experience working within design or creative project management?
Experience in managing multiple long and short term projects both reactive and complex?
Passion for copywriting, language, user experience, creative direction, and editorial design?
Experience with digital writing, website copy preferred?
Experience using adobe creative suite preferred?
Masters Degree in Creative Writing, Advertising (Writing), Linguistics, Journalism, Communications,English Literature, or related field, preferred About Forever 21: FOREVER 21, is an American fast fashion retailer headquartered in Los Angeles, California.
Originally known as Fashion 21, the first store was founded in Los Angeles on April 16, 1984.
Forever 21 is known for its trendy offerings and low pricing.
The company offers fashion for women, men, and children, fashion accessories, shoes, beauty products, and home goods.
Forever 21 continues to be a fashion industry leader with a mission to make the latest trends accessible to all.
F21 persists on staying ahead of innovation and providing styles and fit that our customers love.
While reinventing for now and beyond, were seeking passionate and creative new family members to join us on this adventure!
F21 continues to operate E-commerce and 450 locations across the U.S.
along with maintaining a strong brand DNA with consumers and within the fashion industry.
In February 2020, Forever 21 came under new ownership made up of Simon Property Group, Brookfield Property Partners, and Authentic Brands Group.
Under this new ownership F21 has the financial strength and long term view that will prepare us for the future, while continuing to set the same high standards as it always has.
Join our team and learn the inner sanctum of the global fashion industry, while we build the new Forever 21!