ROLE DESCRIPTION Gap International is looking for a Marketing Associate who will play a central role in marketing and communications for Gap International.
In this role, you will be responsible for driving numerous marketing initiatives and ensuring that marketing operations run smoothly.
Additionally, you will be accountable for developing marketing content in partnership with business heads, managing marketing inventory, and building a strong brand presence.
ABOUT THE COMPANY Gap International is a unique, purpose-driven, consulting company, based in the Philadelphia area.
Gap International partners with executives and their teams to alter the trajectory of their business and deliver unprecedented growth and results.
We have experience in industries including manufacturing, retail, energy, FMCG, pharmaceutical & healthcare, telecommunications, and financial services.
Founded in 1978, Gap International consultants have worked with over 1,400 companies in 65 countries.
On both the executive and organizational levels, we focus on overcoming short-term obstacles to growth while delivering the longer-term vision for the organization.
In short, we work on closing the gap between the current state of an organization and the future to which its leaders are committed.
Our partnerships with executives and their companies have produced breakthrough results in areas such as: accelerating top-and bottom-line growth, bringing major products to market in record time, reducing costs significantly while improving quality, transforming safety performance, aligning senior executive teams and new or disparate businesses, creating a culture aligned with corporate strategy and objectives.
RESPONSIBILITIES Assist in the coordination and implementation of marketing strategies Perform research and analysis to support marketing initiatives Assist with content marketing, including content development and maintenance Assist with digital marketing, including email marketing, paid search, SEO, and social media campaigns Assist with event marketing and PR initiatives Assess the effectiveness of marketing campaigns by tracking and analyzing campaign data Partner with sales and consulting leaders to develop materials for clients Review and approve all collateral and client materials to maintain brand integrity Manage the Marketing Library to ensure ease of use and brand integrity REQUIREMENTS 3-5 years of marketing or marketing communications experience Undergraduate degree required Skilled using Microsoft Office Suite Demonstrable experience with various marketing and analytics tools such as Google Analytics, CRM systems (e.g.
Salesforce), and content management systems Demonstrable experience in managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns Demonstrable experience with email platforms such as Hubspot, Constant Contact, MailChimp, or similar Technically capable, excellent communicator, nimble learner, with the ongoing drive to improve processes and efficiency.
Up-to-date with the latest trends and best practices in marketing operations Excellent oral and written communication skills Ability to prioritize various projects based on changing business requirements An ability to multitask and perform under deadlines Strong interpersonal and communication skills to work with cross-functional teams WHAT WE OFFER Purpose-driven work An unmatched culture and commitment to ongoing growth and development Highly competitive health benefits Generous 401k Bonus based on company and individual performance Tuition reimbursement International travel opportunities LOCATION Gap International consultants are based out of our corporate office in the Philadelphia metropolitan area.
700 Old Marple Road, Springfield, PA 19064 Gap International is an equal opportunity employer and values diversity.
All employment is decided on the basis of qualifications, merit, and business need, and all qualified candidates will receive consideration.