About Us
Despite finding salsas, beverages and chips in almost every grocery store, there are no healthy snacks that represent the Latino-American community in the United States. More than ever Latinos are looking for healthy options at a value price that connect to their culture.
Starting with a protein bar made in Mexico, Leap Snacks is introducing healthy products with ingredients and flavors that resonate with consumers with Latino heritage.
The better-for-you snack category is changing the way people eat, and Leap Snacks aims to focus its BFY snacks on the Latino community, one of the fastest-growing segments in the country. Leap Snacks is a start-up based in Los Angeles with strong ties to Mexico due to its founder.
What we’re looking for
Leap Snacks is looking for a strategic leader who is passionate about brand and culture, to help us create a category-defining brand. This will be an unpaid part-time internship (10 to 15 hours per week) starting in September 2021.
Responsibilities
- Lead written content development: Ideate and execute the creation of compelling blog posts, interviews and written articles.
- Engage & grow our community: Identify which types of content resonate with consumers on each platform.
- Lead partnerships: Reach out to identity clubs and/or organizations to further strengthen our community.
- Follow trends: Be the go-to resource for all emerging social and digital trends and proactively identify ways for Leap to authentically tap into them.
- Brand master: Master the Leap tone & voice and carry it through to all social content.
- Explore new channels and categories: Create new ways for Leap to have a presence on channels that we’re not currently active on, and identify how to leverage new features as creative opportunities.
- Develop relationships with influencers: Work with relevant influencers and content creators to develop assets that resonate with our social audience.
Qualifications
- Written, and interpersonal communication skills, with the ability to get your point across in a succinct and professional manner.
- Willing to do what is necessary to get the job done.
- You love the opportunity to build something from scratch.
- You are very active on Instagram, TikTok, YouTube, and Twitter and understand content and emerging trends in the space.
- You have a weird-but-fun sense of humor, and you know how to use it to create unique and compelling work.
- You have at least 2 years of experience creating social content.
- A passion for social media and an in-depth understanding of top platforms.
- Prior experience with a food or beverage brand is a major plus!
- Native Spanish speaker is a plus!
Benefits
- Equity potential, one of the first team members at a fast-growing start-up.
- Potential for a full-time offer.
- Be part of the tasting and promotional events of an early-stage food brand.
- Fully remote position for flexibility.
How to Apply
If you’re ready to take the leap and work with us email our founder at alan@leapsnacks.com. Include the role’s title in your subject line, a copy of your resume, a compelling example of your work and a short paragraph on why you want to join our team. Please note that this position is for academic credit only.