SOCIAL MEDIA SPECIALIST [REMOTE]
This position is a full-time, temporary, remote opportunity. Candidates from any of the following locations will be accepted: New York, Boston, Washington, DC, Denver, Dallas, Austin, San Francisco (Bay Area), Seattle, San Diego and Los Angeles.
Our Company
TEGNA is an innovative media company that serves the greater good of our communities. Across platforms, we tell empowering stories, conduct impactful investigations, and deliver innovative marketing solutions. With 64 television stations in 51 U.S. markets, TEGNA is the largest owner of top four network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide.
The Role
TEGNA is looking for a self-motivated, dynamic, experienced, and remote social media contractor to join our team. The successful candidate has a mix of managing social media at media companies and agencies. They are passionate about social media, understand the value of customer service and strive to create outstanding results. This is a temporary and remote work role.
Responsibilities
- Schedule, publish and manage messaging across social media, with a focus on Facebook and Twitter, for dozens of brands
- Respond to audience messages, comments and questions on social, email and text for TEGNA’s brands
- Help the TEGNA stay up to date with audience trends, sentiment analysis, and social media reporting
- Work with internal stakeholders and vendors on automated messaging prompts, segmenting audience data, and any paid marketing
- Collaborate with the corporate audience development team to execute community management best practices
- Support TEGNA stations during events that require real-time customer support and time-sensitive messaging
Requirements
- Bachelor’s degree in communications, PR, journalism or equivalent experience in the field
- Two to three years in social media management or content marketing preferred
- Experience managing social media for multiple brands
- Strong understanding of various social platforms
- Strong writing and communication skills
- Experience with social media publishing tools like Sprout, Sprinklr and Buffer
- Experience with automated messaging and chatbots
- Experience fact-checking online and on social media preferred
- Incredible eye for detail
- Solid social media judgement
- Self-starter capable of working productively and remotely
- Ability to work outside of normal business hours
About TEGNA
TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 64 television stations in 51 U.S. markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. For more information, visit www.TEGNA.com.
TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.