Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain’s New York Business and Los Angeles Business Journal. Together we are building a place of belonging.
At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.
Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.
What You’ll Do
40% Data Communication/Cross-Functional Collaboration
- Work closely across the media planning and brand strategy teams to develop KPIs and reporting methodologies / approaches that match back to campaign and brand goals and to communicate that based on client needs.
- Communicate concise data points, trends, and measurement strategies to a broad audience – from development and technical experts to traditional brand managers.
20% KPI/Reporting & Dashboard/Visualization Development
- Help build the team to develop clear and concise reporting and dashboards that will deliver information in an intelligent and digestible manner
20% Analysis & Insight Generation
- Analyze information to bring forward insights, results, and suggesting optimizations to improve said results.
- Must be able to peel through the layers of reported data, disregarding the unnecessary, and deliver analysis and insight in a constructive and concise manner both internal and external client constituents.
20% Client Management
- Must be able to manage client expectations successfully throughout the engagement
Who You Are
- An analytical mindset with the ability to communicate findings to others
- An independent worker with strong time management and organization skills
- A problem solver with the ability to develop creative solutions
- A strong team player, willing to roll up your sleeves and collaborate with others
- Nimble and flexible with ability to succeed in a fast-paced environment
- Detail oriented with a commitment to follow through
Preferred Skills & Experience
- Strong analytical skills are required, including the ability to analyze raw data, draw conclusions, and summarize actionable recommendations and their forecasted outcomes/implications.
- Proficiency in ad-serving, ad verification and site analytics platforms such as DCM, Innovid, Extreme Reach, IAS, Double Verify, Adobe Analytics and Google Analytics
- Familiarity with concepts of database design and SQL
- Exposure to mobile, social, tablet measurement platforms and methodology
- Proven skills in analytical and strategic thinking, project management, presenting, and communication
- Understanding of role of multi-touch attribution and other advanced analytics in media evaluation
- Experience with syndicated research sources/tools (Gfk, MRI, Simmons, Scarborough, IMS, Nielsen, comScore)
- Proficient in Microsoft Excel and Powerpoint
- Thought leadership on all aspects of digital advertising, digital media strategy and standard media measurement
- Strong understanding of traditional and digital advertising, strategy and measurement
- Experience managing and coordinating efforts across various teams/offices
- Ability to manage and prioritize a number of concurrent tasks
- Excellent verbal and written communication skills, with ability to convey and package complex technical ideas to multiple audiences
- 2-3 years relevant experience
Certificates, Licenses and Registrations
N/A
Physical Activity and Work Environment
N/A
The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
It’s who we are and how we choose to work.
It means working with passionate people from all walks of life.
People who speak straight and deliver on promises.
A belief that original thinking will make a difference.
It’s about nurturing our people and our culture.
It’s about moving mountains for our clients.